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Building Your Platform

Learn how to reach your audience through email marketing, social media, live chat, and other media to build a loyal fanbase that works for you.

Note: Included at a discount with the BlogWinners Full Membership.

Now that your website is live, it's time to build your audience. In this chapter, we'll show you how to reach more people through email marketing, social media marketing, and live chat on your website.

Building a platform is all about warming up your audience and engendering a feeling of closeness and trust with you. Your platform is essential for getting your information out there and building a loyal fan base. And when your audience trusts you, they'll buy from you.


Your Instructor


David Payette
David Payette

In 2013, David Payette left his job at an Apple Store to start a freelance web design business called Payette Forward. Figuring that "having a blog" would sound good to potential clients, one morning in August 2013, David sat down and wrote the only blog post he ever intended to write, and forgot about it. Six months later, that blog post went viral and 5 million people read it in a week.

David relocated to Maui and worked as an SEO and WordPress consultant, occasionally publishing articles on payetteforward.com. As traffic to his website continued to grow, David stepped back from client work entirely to focus on his own projects.

Currently based in New York, David has transitioned Payette Forward from a one-man operation to a small startup with team members in the United States and abroad. He and his team have recently launched BlogWinners, an online course that teaches people how to replicate David's formula for success so that they too can enjoy the freedom of a decentralized lifestyle.


Class Curriculum



Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

Get started now!